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Employer branding
Definition of Employer Branding “Employer branding is the identity-based, internally and externally effective development and positioning of a company as a believable and attractive employer. Employer Branding is always based on strategy that specifies or adapts the corporate brand. The development, implementation, and evaluation of this strategy directly focus on the sustainable optimization of employee recruitment, retention, performance, and corporate [...]
Recruiting process
Synonym: Recruitment process Definition of recruiting process The recruiting process includes all activities in a company required to recruit applicants and fill vacancies. The recruiting process depends on the size of the company The recruitment process considerable varies depending on the size and culture of a company. While in many small companies, one person or a small group or person [...]
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